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Deciding on Colours in Designing Websites

Posted by iwellbc on March 20th, 2010

One facet of a well designed website is its colour scheme. Colour selection is vital in creating the look that the website’s owner wants to portray. If the look of the website doesn’t meet the user’s expectation, then they’ll leave & probably won’t return to the website. This is frequently the reason why a site is not doing as well as it should be.
Knowing more about colour perception can make life a whole lot easier when picking a colour scheme for a website. Knowing which colours can irritate & those that can calm is important in giving the user the right impression & experience of the website. After all, why would you want to anger a user when you want them to buy from your site?
Colour contrast & balance is another good technique. It can be used to direct users to desired pages of areas within the website. Ecommerce sites could be made much better if they could point the user in the direction of the purchase now button by drawing attention to it and creating contrast using colour.
Below is a list of some of the best-known colours & their emotional connotations.
Blue can symbolise depth, professionalism, trust & honour. Dark [...]

Posted in design website

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Discover More About Designing Websites & Colour Psychology

Posted by iwellbc on March 20th, 2010

Introduction
One clear sign of a well designed website is its colour scheme. Colour selection is vital in creating the look that the website’s owner wants to portray. If the look of the website does not meet the users expectations, then they’ll leave & probably won’t return to the site. In fact, they might even go and visit one of your competitor’s instead. This is regularly the reason why a web site isn’t as successful as it should be.
Being aware of colour perception can make your life a lot easier when deciding on a colour scheme for a website. Knowing which colours can irritate & that can calm is vital in giving the user the right impression & experience of the website.
Colour contrast & balance is another technique you should know about. It can be used to direct users to desired pages of areas within the website. This is particularly effective in ecommerce websites.
Some Colours and their Meanings
Below are some of the best-known colours & their emotional connotations.
The colour black is about power, style, evil and mourning. Rock bands often use backgrounds that are black because of its association with the dark side and anger.
Blue can mean depth, professionalism, trust and [...]

Posted in design website